Metsä Fibre won the Finnish Quality Award competition in 2012, and was keen to see how its standards measure up against those of its European peers. As a newcomer to European-level competition, the company managed to gain a place among the last 15 contestants, which included manufacturing units from Bosch, BMW and Coca-Cola. An international panel of seven assessors visited the operations of Metsä Fibre in May, interviewing staff at the company's mills and Head Office.
"We have found that taking part in competitions increases our motivation and boosts our R&D work. It has also been great to see how the competition inspires our people, and to hear them ask about how we are doing," says Metsä Fibre Product Development VP Ursula Lumme.
"We asked some of the assessors to visit us again in the autumn so that we could go over their comments together. Then we'll do our own work on the results and decide on new development measures," Lumme explains.
Developed by the European Foundation for Quality Management, the EFQM Excellence Model is a comprehensive business evaluation and development tool that helps companies identify their organizational strengths and shortcomings, and gauge their progress towards excellence. Metsä Fibre has been applying EFQM criteria as the basis of its quality work since the start of the new millennium.