​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​ Asian rooftop view

ECHO 2/2016 has been published!

In the new issue we take a closer look at Metsä Fibre’s expertise and know-how.

Thriving in a challenging climate

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Expertise assures competitiveness

Metsä Fibre personnel

Read the thoughts of Jari Forss, SVP Human Resources, on the expertise of Metsä Fibre staff and how it contributes to Metsä Fibre's competitiveness:

​"Maintaining and improving the high standard of expertise of Metsä Fibre staff is the best guarantee of our continued competitiveness. We develop this expertise systematically in line with our core values and the principle of continual improvement, realising customer quality as we integrate individual know-how into the company’s structure and operating policies. Current development priorities include gaining more customer knowledge and introducing a new operating model in production...."

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Market review: The ties that bind

Paolo Di Spigna

​Certain historical factors still govern the market for pulp in Italy, including companies’ family ownership and strong regional roots. However, the country’s paper makers must also face up to the reality of global competition to ensure their future prosperity.

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Fibre expertise: A benefit for partners

Sami Ristiluoma, Metsä Fibre

Metsä Fibre’s technical services help the company’s customers get the most out of Botnia Nordic pulp by fine-tuning production processes and machinery for optimal end-product quality. With more than a decade of experience studying the refining process, Metsä Fibre can look back on dozens of examples illustrating the benefits of optimisation.

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In touch with nature

Pine seedling

Metsä Day is Metsä Fibre’s way of familiarising customers with the origins of our products and with responsible forestry. Sustainable development is part of the company’s customer charter and integral to its everyday operations.

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Thriving in a challenging climate

Chinese street view

​Despite of a demanding economic situation, the rapidly expanding group of middle class consumers is keeping domestic demand in China at a high level. The country's booming e-commerce market means that the need for packaging is also growing.

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Embracing half a century of innovation

Sofidel, tissue paper production

This year the Italian tissue paper manufacturer Sofidel, based in Lucca, Tuscany, is celebrating 50 years of existence. Despite a demanding market situation, the company has maintained its profitability and is set for growth. This is credit to a unique company structure, expertise in regional markets and cross-border relationships.

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Harnessing all brain power

Metsä Fibre mill and employees

According to Jari Tuulenmäki, CEO of Wise/Lean Oy, the mills of the future format deployed at Metsä Fibre is a good example of innovative organisation and leadership.

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Innovative products from cellulose fibre: A sustainable package

Sukarwood product

Sukarwood is looking ahead to potential uses of cellulose in new creative packaging solutions where it may replace plastic, glass, metal and even paperboard.

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Suppliers Sustainability Award logo

 / Sustainability

Metsä Fibre awarded a Suppliers Sustainability award

​Sofidel, an Italian tissue paper manufacturer and long-term partner of Metsä Fibre, is committed to generating competitiveness through sustainability. The company’s core business is based on investing in environmental capital, and similarly to Metsä Fibre, responsible supply and value chain management is imperative.

Read More
Bioproduct mill construction site

Issue 2/2016 / Solutions

Äänekoski: Building on fibre know-how

​The massive construction project of Metsä Fibre’s new bioproduct mill in Äänekoski has progressed according to plan, thanks to the extensive know-how of experienced project personnel and competent management. Production trials will begin at the mill in spring 2017, and it will be inaugurated in the third quarter of 2017.

Read More
Andrea Piazzolla, Chief purchasing officer, Sofidel

Issue 2/2016 / Partners

Embracing half a century of innovation

​This year the Italian tissue paper manufacturer Sofidel, based in Lucca, Tuscany, is celebrating 50 years of existence. Despite a demanding market situation, the company has maintained its profitability and is set for growth. This is credit to a unique company structure, expertise in regional markets and cross-border relationships.  

Read More
Metsä Fibre mill and employees

Issue 2/2016 / Voice

Harnessing all brain power

According to Jari Tuulenmäki, CEO of Wise/Lean Oy, the mills of the future format deployed at Metsä Fibre is a good example of innovative organisation and leadership.

Read More
Metsä Fibre personnel

Issue 2/2016 / Voice

Expertise assures competitiveness

​Maintaining and improving the high standard of expertise of Metsä Fibre staff is the best guarantee of our continued competitiveness.

Read More
Pine seedlings

Issue 2/2016 / Sustainability

In touch with nature

Metsä Day is Metsä Fibre’s way of familiarising customers with the origins of our products and with responsible forestry. Sustainable development is part of the company’s customer charter and integral to its everyday operations.

Read More
Metsä Fibre employee

Issue 2/2016 / Solutions

Fibre expertise - A benefit for partners

​Optimised pulp refining and consistently high quality are clear added value for Metsä Fibre customers.

Read More
Sukarwood clothing hangers

Issue 2/2016 / Solutions

A sustainable package - innovative products from cellulose fibre

Sukarwood is looking ahead to potential uses of cellulose in new creative packaging solutions where it may replace plastic, glass, metal and even paperboard.

Read More

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  • Issue 1/2016/ Voice

    Innovation means collaboration

    ​Innovation is a hugely important term for Metsä Fibre. It touches upon a huge variety of topics and areas of activity for the company, extending outwards from its credo of continuous improvement – internalised by every employee – into the hundreds of projects underway daily, large and small, which each necessitate critical thinking and a broad base of engineering skills.

    Read More
  • Food and cooking papers

    Issue 1/2016/ Solutions

    Baking papers from cellulose fibre

    ​Botnia Nordic pulps from the sustainably managed and certified forests of northern Europe are also used for making high-quality parchment papers.

    Read More
  • UN sustainable development goals

    Issue 1/2016/ Sustainability

    Ensuring a sustainable future

    ​The pulp industry manages a product that optimally satisfies the global UN sustainable development goals, says EPIS Secretary General Anna Maija Wessman.

    Read More
  • Ponsse forest machine

    Issue 1/2016/ Partners

    Harvesting the rewards of innovation

    ​Specialisation and an affective culture of innovation have made Ponsse one of the world’s leading manufacturers of forest machines. Proof of this is the Quality Innovation award presented to the Ponsse Scorpion harvester in 2014. Metsä Fibre’s Botnia Nordic + softwood pulp was also awarded in the same competition. Both companies cherish their innovation culture, but what are the crucial factors specific to Ponsse’s innovation and R&D?

    Read More
  • Peter Axegård

    Issue 1/2016/ Voice

    Pulp to be proud of

    ​According to Innventia’s Peter Axegård, the strong advantages of Nordic softwood pulp are its versatility and consistency.

    Read More
  • Kaija-Pehu Lehtonen

    Issue 1/2016/ Voice

    Realising innovation

    ​Kaija Pehu-Lehtonen, Senior Vice President, Business Development, Metsä Fibre, shares her views on the company’s innovation culture.

    Read More
  • Pine seedlings

    Issue 2/2016/ Sustainability

    In touch with nature

    Metsä Day is Metsä Fibre’s way of familiarising customers with the origins of our products and with responsible forestry. Sustainable development is part of the company’s customer charter and integral to its everyday operations.

    Read More
  • Andrea Piazzolla, Chief purchasing officer, Sofidel

    Issue 2/2016/ Partners

    Embracing half a century of innovation

    ​This year the Italian tissue paper manufacturer Sofidel, based in Lucca, Tuscany, is celebrating 50 years of existence. Despite a demanding market situation, the company has maintained its profitability and is set for growth. This is credit to a unique company structure, expertise in regional markets and cross-border relationships.  

    Read More
  • Metsä Fibre personnel

    Issue 2/2016/ Voice

    Expertise assures competitiveness

    ​Maintaining and improving the high standard of expertise of Metsä Fibre staff is the best guarantee of our continued competitiveness.

    Read More
  • Metsä Fibre mill and employees

    Issue 2/2016/ Voice

    Harnessing all brain power

    According to Jari Tuulenmäki, CEO of Wise/Lean Oy, the mills of the future format deployed at Metsä Fibre is a good example of innovative organisation and leadership.

    Read More
  • Metsä Fibre employee

    Issue 2/2016/ Solutions

    Fibre expertise - A benefit for partners

    ​Optimised pulp refining and consistently high quality are clear added value for Metsä Fibre customers.

    Read More
  • Bioproduct mill construction site

    Issue 2/2016/ Solutions

    Äänekoski: Building on fibre know-how

    ​The massive construction project of Metsä Fibre’s new bioproduct mill in Äänekoski has progressed according to plan, thanks to the extensive know-how of experienced project personnel and competent management. Production trials will begin at the mill in spring 2017, and it will be inaugurated in the third quarter of 2017.

    Read More
  • Asian rooftop scenery

    Issue 2/2016/ Markets

    Thriving in a challenging climate

    ​Despite of a demanding economic situation, the rapidly expanding group of middle class consumers is keeping domestic demand in China at a high level. The country's booming e-commerce market means that the need for packaging is also growing.

    Read More
  • Sukarwood clothing hangers

    Issue 2/2016/ Solutions

    A sustainable package - innovative products from cellulose fibre

    Sukarwood is looking ahead to potential uses of cellulose in new creative packaging solutions where it may replace plastic, glass, metal and even paperboard.

    Read More
  • Metsä Fibre customer satisfaction

    Issue 2/2016/

    Record high customer satisfaction

    ​New survey finds Metsä Fibre customers more satisfied than ever in all markets.

    Read More
  • Mikael Engman, Technical Customer Service Manager, Metsä Fibre, Singapore

    Issue 2/2016/

    Mikael Engman joins technical customer service in Singapore

    Mikael Engman has been appointed Technical Customer Service Manager for Metsä Fibre in Singapore.


    Read More
  • Laura Rotatori, Sales Support, Metsä Fibre Italy

    Issue 2/2016/

    Laura Rotatori appointed Sales Support for Italy

    ​Laura Rotatori has been appointed Sales Support at Metsä Fibre, servicing mainly the Italian office in Milan.

    Read More
  • Logs

    Issue 2/2016/

    Metsä Group’s Finnish sawmills become part of Metsä Fibre

    ​Metsä Fibre's sawmills in Finland have been integrated into Metsä Fibre in a group internal transaction.

    Read More
  • Suppliers Sustainability Award logo

    / Sustainability

    Metsä Fibre awarded a Suppliers Sustainability award

    ​Sofidel, an Italian tissue paper manufacturer and long-term partner of Metsä Fibre, is committed to generating competitiveness through sustainability. The company’s core business is based on investing in environmental capital, and similarly to Metsä Fibre, responsible supply and value chain management is imperative.

    Read More
  • Metsä Fibre attended Paper Arabia 2016

    /

    Metsä Fibre at Paper Arabia exhibition

    ​Last December, Metsä Fibre attended Paper Arabia 2016, the 9th international exhibition for paper, tissue and the converting industry. The three-day event, the largest of its kind in the region, was held at the Dubai International Convention & Exhibition Center in the United Arab Emirates.

    Read More

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