Metsä Fibre's values


The products we make meet our customers’ needs because our employees are highly competent, and because they are willing to learn and reinvent themselves. We are all guided by Metsä Group’s values: reliability, cooperation, responsible profitability and renewal. 


​Our success is based on long-term cooperation with our stakeholders. We appreciate each other’s work and competence and we strengthen the confidence of our stakeholders by acting in a consistent and predictable way.


We develop our operations in cooperation with our customers and share information and best practices with each other. We operate as one group of companies, harnessing our mutual synergies and working for our common benefit.

Responsible profitability

We bear responsibility for the environment, our partners and each other to ensure successful business operations and forest management. Profitability is a prerequisite for continuously developing our way of working.


We understand the challenges of the future and we are brave enough to question old practices in order to provide better products and services to our customers and support their business operations.

See also